Product Sourcing and Marketing

Exciting choices for your passengers means increased spend per head

When we source products for our airline partners, we make sure we reflect your brand values, exceed your passengers’ expectations and of course, increase profitability.

We thoroughly evaluate the passenger cross-section before creating the assortment that best fulfills their needs and wants.
  • We source and merchandize your product offering
  • We design the menu cards in partnership with the airlines and make recommendations to look and feel
  • We develop customized solutions tailored to your marketing guidelines and desired passengers’ experience
  • We source enticing and innovative products from food and  beverages, gifts and gadgets to tickets and much more
  • We manage the entire program, from defining the assortment, setting loading ratios, to making any adjustments required based on results
  • We develop a price and promotional strategy to suit the market and customer demographic